AUDIO MOGUL
fashion, graphic design, logo, music
AUDIO MOGUL
AUDIO MOGUL is a record label and electronic music education company based in Ibiza. They engaged us to create their brand and logotype for their first release and line of clothing.
Preliminary sketches
We always start with pen and paper, as it’s the quickest means of developing an idea.
First draft
We wanted the design to fit a record label, and a circle was the obvious choice.
The client said that his musical journey had been akin to climbing a mountain: the A and the M formed such a peak to be scaled.
Revise and refine
We took that one idea and ran with it
final design
Clean. Bold. Simple. Memorable.
logo only
Eye catching design and colours, free of type: draw attention while retaining a sense of mystery about the label
Final logotype
The peak at Benirrás was the only choice of backdrop